At Bora Education, we are committed to protecting and respecting your privacy.
This Policy explains when and why we collect personal information about people who visit our website (boraeducation.com), how we use it, the conditions under which we may disclose it to others, and how we keep it secure.
We may change this Policy from time to time, so please check this page occasionally to ensure you are happy with any changes. By using our website and accepting our cookies, you are agreeing to be bound by this Policy.
1. Our Contact Details (Who We Are)
Bora Education offers academic life coaching and educational resources. Our mission is to inspire happiness, success, and wellbeing in students across the world.
- Email: sam@studentbreakthrough.com
- Postal Address: Bora Education, Holly Lodge, 54 Abington Grove, Northampton, NN1 4QU.
- Telephone: 07718 150 431
Any questions regarding this Policy and our privacy practices should be sent using the details above.
2. How do we collect information from you?
We obtain information about you when you:
- Use our website and consent to the use of non-essential cookies and tracking technologies (managed by our Compliance + Consent API).
- Complete an enquiry form on our website (using the Sureforms plugin).
- Use the Click to WhatsApp Chat function to initiate contact.
- Interact with embedded content, such as the Senja reviews widget.
3. What type of information is collected from you?
The personal information we collect depends on your interaction with us and may include:
| Data Category | Information Collected | Source / Plugin |
| Identity & Contact Data | Full Name, Email address, Phone number. | Sureforms |
| Technical & Usage Data | IP address, browser type, pages accessed, time spent on pages, and search queries. | Google Kit (GA4 & GSC), Elementor, Yoast SEO |
| Communication Data | Your phone number and chat content (when using the Click to WhatsApp Chat). | Click to WhatsApp Chat |
| Preference Data | Your choices regarding cookie consent. | Compliance + Consent API |
Note on Cookies: We use a Compliance + Consent API plugin to manage and log your consent for the use of all non-essential cookies, ensuring compliance with UK data protection requirements.
4. How is your information used? (Legal Basis for Processing)
We process your data based on the following legal grounds under UK GDPR:
| Purpose of Use | Legal Basis |
| To perform a Contract: Process orders and carry out our obligations arising from any service contracts you enter into with us. | Contract |
| To respond to your Enquiry: Process your name, email, and phone number submitted via Sureforms or WhatsApp Chat to respond to your request. | Legitimate Interests (to operate our business and respond to customer enquiries) |
| Marketing Communications: Send you communications about our services (where you have requested or consented to them). | Consent or Legitimate Interests (for existing customers) |
| Website Performance & Improvement: Analyse traffic, track page usage, and improve our website’s functionality (via GA4, GSC, Yoast SEO). | Legitimate Interests (to define customer types, keep our website updated, and study how customers use our services) |
| Profiling: We may analyse your usage data (via GA4/GSC) to create a profile of interests to help us detect fraud and improve service relevance. | Legitimate Interests |
5. Who has access to your information? (Third-Party Service Providers)
We will not sell or rent your information to third parties. We will not share your information with third parties for marketing purposes without your explicit consent.
We use third-party service providers (data processors) to operate our website and services:
| Service Provider/Plugin | Role and Data Processed | Location / Data Transfer |
| Google Kit (GA4 & GSC) | Analytics and Search Engine Optimisation. Collects Usage Data (IP address anonymised). | USA (Transfers secured by appropriate safeguards, e.g., SCCs) |
| Elementor, Royal Add-ons, Essential Add-ons | Website building, design, and functionality. May process IP address for security. | Various (Hosting location applies) |
| Yoast SEO | Search Engine Optimisation. Collects technical site-use data. | UK/EU |
| Sureforms | Form submission processing. Collects Identity & Contact Data. | Dependent on your hosting provider |
| Click to WhatsApp Chat | Chat functionality. Data processed by WhatsApp/Meta once chat is initiated. | Global (Subject to Meta’s Privacy Policy) |
| Senja | Embedded Reviews Widget. May use cookies to display reviews and track engagement with the widget. | UK (Senja Proof Ltd.) |
When we use third-party service providers, we disclose only the personal information necessary to deliver the service and have a contract in place that requires them to keep your information secure.
6. Security precautions in place
When you give us personal information, we take steps to ensure that it is treated securely. We use encryption (SSL) to protect sensitive data transmission. Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.
7. Use of ‘Cookies’ on this website
We use cookies to:
- Make our website work as you’d expect (Functional cookies, e.g., to load Elementor content).
- Remember your settings (Preference cookies).
- Improve the speed/security of the site (Performance cookies).
- Continuously improve our website for you (Analytics cookies via GA4/GSC).
You have full control over non-essential cookies through our Compliance + Consent API tool, which appears on your first visit and can typically be accessed via a button or link on our website.
8. Transferring your information outside of the UK/Europe
As part of the services offered to you through this website, the information you provide to us may be transferred to countries outside the United Kingdom (UK) and the European Union (“EU”).
For example, this occurs because our service providers (such as Google for Analytics) may have servers located outside of the UK/EU (e.g., the United States).
These countries may not have similar data protection laws to the UK. By submitting your personal data and consenting to the use of non-essential services, you are agreeing to this transfer, storing, or processing. If we transfer your information outside of the UK/EU, we will take steps to ensure that appropriate safeguards, such as Standard Contractual Clauses (SCCs), are in place to ensure your privacy rights continue to be protected.
9. Your Choices and Rights
You have a choice about whether or not you wish to receive information from us. You have the right to request:
- Access to your personal data (a copy of the information we hold about you).
- Rectification (correction) of any inaccurate or incomplete personal data we hold about you.
- Erasure (deletion) of your personal data (the ‘right to be forgotten’).
- Restriction of processing your personal data.
- Object to the processing of your personal data (e.g., for direct marketing or profiling based on legitimate interests).
You can change your marketing preferences or request to exercise any of your rights at any time by contacting us by email at sam@studentbreakthrough.com or writing to us at the postal address above.
10. 16 or Under
We are concerned to protect the privacy of children aged 16 or under. If you are aged 16 or under, please get your parent/guardian’s permission beforehand whenever you provide us with personal information.
This Policy was last updated in October 2025.
